About Our Customers
Local Matters provides internet solutions to publishers of local information. With over 12 million monthly visits in 16 countries, you have probably visited one of our customers’ websites and not even known that it was powered by our technology.
Who uses Local Matters?
Our customers include publishers of local information, from directories of local businesses to real estate listings to industry verticals to newspapers. Today’s main search tool is the internet, and competition for consumers’ interest grows every day. This means that today’s publishers have the unique challenge of serving two target audiences: consumers looking for local information and local advertisers who wish to be connected to those consumers.
For publishers, a steady revenue stream means attracting and retaining advertisers such as local businesses and real estate agents. Those advertisers, in turn, expect a steady stream of qualified leads. Leads of this quantity and quality can only be delivered by a site that constantly improves on the ways it attracts and drives consumers to interact with local businesses, transforming those information seekers into qualified leads.
For publishers, a steady revenue stream means attracting and retaining advertisers such as local businesses and real estate agents. Those advertisers, in turn, expect a steady stream of qualified leads. Leads of this quantity and quality can only be delivered by a site that constantly improves on the ways it attracts and drives consumers to interact with local businesses, transforming those information seekers into qualified leads.
What do we do for them?
Our solutions allow the publisher to transform their database of local listings into a highly-customized website portal that appeals to consumers, thereby creating return visits resulting in increased leads for the advertisers. Our solutions also allow the publisher to generate new leads on behalf of their advertisers through syndication and internet marketing in major search engines like Google.In short, we help our publishers achieve leadership in local search and advertising.
Directory Publishers
Read about the value we bring to directory publishers seeking leadership in local search and advertising.
Real Estate
Read about how we help the real estate industry solve their specific challenges around local search and advertising.
Our Products & Services
Read an overview of our core solution sets and the value they bring to our publishers.
"Ratings and reviews are an integral part of email, online reputation and presence management --ERPM. The Kelsey Group projects that ERPM will grow to be a $3.1 Billion segment by 2013, involving 4 million businesses. Local Matters anticipated the need for EROM early on, and has implemented successful solutions that enhance the value of their affiliate websites."
BIA/Kelsey
