May 4, 2010 - Local Matters' CEO Mat Stover shares tips
on how media publishers can use social media to build rich relationships to achieve revenue and market share growth.
April 20, 2010 - Local Matters' CEO Mat Stover shares his thoughts on how media publishers can leverage social media to build and maintain relationships
September 15, 2010 - Join EADP members for the annual congress, the biggest event in Europe dedicated to the people and the business of the directory publishing industry.
September 14, 2010 - What are the Yellow Pages industry’s best strategies to pursue new opportunities? We’ll find out at the beautiful InterContinental Hotel in Dallas Sept....
"Local marketing on the Internet is full of opportunities, but it remains a challenge to reach large local audiences using a single media channel. In digital media, consumers are finding local businesses through directories, search engines, verticals and other local media properties. Mobile and social media are also providing new ways for consumers to find and connect with businesses. To succeed in local digital advertising, publishers should look to distribute advertiser content to all of these channels, shifting from a destination site strategy to a network distribution strategy. Local Matters, throughout its history, has emphasized the importance of content syndication in all of its solutions. It has really been a pioneer in this regard."