Closing the Loop Between Online and Offline

How can yellow pages capture the innovation momentum like the Googles of the world? That was just one area tackled in a recent interview with BIA Kelsey at DMS 2011. Read more on the Local Search Association blog.  
Latest entries

The Consumer Drives Value Creation

While being interviewed at the recent BIA/Kelsey Conference, I asserted that “the consumer is at the center of the value creation universe.” This shouldn’t be controversial. But it is. To understand why this is so requires that we think back to the genesis of the YP marketplace. The yellow pages companies were spun off from...

Delivering Consumer Value and Making it Pay

This is my first post as the CEO of Local Matters. By way of orientation, I’m going to introduce myself and lay out some of the terrain that I expect to explore in the weeks and months ahead. Comments are welcome and encouraged! For those who don’t know me, I come from the Internet and...